Our client’s largest customer had given notice that they intended to take their business to a competitor, placing a unprecedented strain on the business.

What we did

We focused on two critical areas:

  • Improving the end-to-end sales cycle, from the art of prospecting to customer retention
  • Building a durable sales workforce to minimise employee dissatisfaction and increase productivity
Client results

Not only was our client able to re-secure their largest customer, but also:

  • Increased margins by 25% withing 12 months
  • Increased margins by more then 40%